Google Analytics is a free website tracking and analysis tool that provides valuable insights into your site's traffic and performance. To install Google Analytics in WordPress, you can use a WordPress plugin that integrates with the Google Analytics service.
To install Google Analytics in WordPress, follow these steps:
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Log in to your WordPress dashboard.
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Go to the Plugins section and click on the Add New button.
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In the Add Plugins page, search for "Google Analytics" or a similar term to find Google Analytics plugins.
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Install and activate the Google Analytics plugin you want to use.
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After activating the plugin, go to the plugin's settings page and enter your Google Analytics tracking ID.
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Configure the plugin's settings, such as which pages and users to track, and whether to enable tracking of events and eCommerce transactions.
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Save the plugin's settings and enable the plugin to start tracking your site with Google Analytics.
After installing and configuring the Google Analytics plugin, you can view your site's traffic and performance data in the Google Analytics dashboard. You can use this data to analyze your site's traffic patterns, identify the most popular content, and see how users are interacting with your site. By using Google Analytics, you can gain valuable insights into your site's performance and make informed decisions about how to improve your site and reach a wider audience.
